- Lisa Jackson emphasizes the importance of community involvement in sustainable design.
- Advocates for strong regulations to ensure environmental justice and economic fairness.
- Encourages young professionals to pursue scientific education to influence environmental policy.
Community-First Approach in Innovation
During a fireside chat at Climate Week NYC, Lisa Jackson, Vice President of Environment, Policy, and Social Initiatives at Apple, shared invaluable insights for entrepreneurs. “If you design an answer in a vacuum away from the community that’s impacted and away from the people who have to live with it and use it, it’s not going to be a solution,” Jackson stressed the necessity of incorporating community feedback into sustainable solutions.
Silicon Valley’s Role and Responsibilities
Jackson critiqued Silicon Valley’s often one-sided pursuit of technological advancement, urging a more attentive approach to community needs. “We’re so smart, but communities know what they need as well,” she remarked, pointing out the tech hub’s need to listen more to those it aims to serve.
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Regulation as a Foundation for Justice
In her conversation with Carter Roberts, President and CEO of the World Wildlife Fund, Jackson highlighted her strong belief in regulatory frameworks. As a former EPA Administrator and a veteran in environmental governance, she argued for the essential role of regulation in maintaining standards that protect public health and the environment. “I believe strongly in the role of regulation, in the idea that equity, justice, health rely on somebody who’s going to enforce the incredibly important regulations,” Jackson asserted, underscoring that regulatory enforcement is crucial for fair economic practices and environmental safety.
Encouraging a New Generation
Jackson also directed her guidance toward the youth interested in sustainability, urging them to embrace scientific disciplines. Reflecting on her own experiences, she recalled advice from Apple CEO Tim Cook: “I like that you’re an engineer.” She explained that a technical background helps in understanding complex environmental issues and in effecting change. Jackson also encouraged diverse educational paths, suggesting that various academic backgrounds could pivot toward sustainability roles through on-the-job learning and mentorship.
Conclusion
Lisa Jackson’s message at Climate Week NYC highlighted the need for a holistic approach to sustainability that includes community involvement, regulatory support, and educational empowerment. By designing with these elements in mind, businesses and individuals can contribute to a more equitable and sustainable future.
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