The BIG Push: Africa Shapes the Markets

The world is changing fast: trade wars, shifting alliances, and supply chain disruptions are transforming global trade and business. For Africa, this is not just a challenge—it’s a call to action. Africa must seize this moment to take control, shape its own destiny, and, most importantly, define its own markets. This urgency is at the heart of this year’s Unstoppable Africa theme: The BIG Push: Africa Shapes the Markets.

"We gather on the eve of the United Nations eightieth General Assembly high-level week — at a time of turbulence, but also tremendous opportunity.

Africa stands at the centre of that opportunity. The continent is home to the world’s youngest population, abundant renewable-energy resources and extraordinary creativity — from fintech to fashion, from agriculture to artificial intelligence."

António Guterres

UN Secretary-General

Unstoppable Africa stands as the leading African-convened business forum outside the continent. Hosted by United Nations Secretary General António Guterres and H.E. Mahmoud Ali Youssouf, Chairperson of the African Union, the event will take place on 21-22 September 2025 on the margins of the 80th UN General Assembly in New York. Bringing together African and global heads of state, business leaders, and top investors, Unstoppable Africa aims to accelerate the continent’s economic transformation and empower Africa to lead in shaping the markets of tomorrow.