{"id":4615,"date":"2024-11-05T06:15:53","date_gmt":"2024-11-05T11:15:53","guid":{"rendered":"https:\/\/sdgnews.com\/?p=4615"},"modified":"2024-11-05T06:15:55","modified_gmt":"2024-11-05T11:15:55","slug":"how-netflix-and-disney-are-using-clean-energy-on-production-sets","status":"publish","type":"post","link":"https:\/\/sdgnews.com\/zh\/how-netflix-and-disney-are-using-clean-energy-on-production-sets\/","title":{"rendered":"How Netflix and Disney Are Using Clean Energy on Production Sets"},"content":{"rendered":"<p><strong>Key Impact Points:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Disney and Netflix co-fund the Clean Mobile Power Initiative to test clean energy tech on production sets, aiming to replace diesel generators.<\/li>\n\n\n\n<li>New systems, including hydrogen generators and battery storage, reduce emissions and improve on-set air quality and noise levels.<\/li>\n\n\n\n<li>Industry-wide scaling efforts focus on training crews, incentivizing clean power use, and encouraging city support in major filming locations like Vancouver and London.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-clean-energy-transformation-on-set\">Clean Energy Transformation on Set<\/h3>\n\n\n\n<p>Disney and Netflix are spearheading the Clean Mobile Power Initiative, a co-funded accelerator program testing innovative energy solutions to phase out diesel generators on production sets. The initiative is piloting seven battery energy storage systems, two hydrogen-powered generators, and a hybrid power system, all designed to power essential on-set equipment without relying on diesel.<\/p>\n\n\n\n<p>With over 700,000 tons of emissions linked to diesel generators in the entertainment industry each year, this initiative represents a critical step toward reducing the environmental impact of film and television production.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-scaling-clean-energy-tech-across-productions\">Scaling Clean Energy Tech Across Productions<\/h3>\n\n\n\n<p>Disney and Netflix face challenges in scaling these technologies beyond individual sets. <em>\u201cWe want more of this stuff, but because we aren\u2019t the purchasers, it has been difficult to influence,\u201d<\/em> <strong>explained Lisa Day, Disney\u2019s senior manager of sustainable productions<\/strong>. Both companies primarily rent equipment and are working with specialized suppliers, including MBS Group, Sunbelt Rentals, and Quixote by Sunset Studios, to facilitate trials in real-world conditions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-a-new-standard-for-sustainable-sets\">A New Standard for Sustainable Sets<\/h3>\n\n\n\n<p>The Clean Mobile Power Initiative&#8217;s tests are carefully selected, with technology criteria including a capacity for 140-220 kilowatts, compatibility with limited parking space, and cost competitiveness with diesel by 2030.<em> \u201cTesting the technology in real-world conditions is something we actually have to arrange for them,\u201d<\/em> said <strong>Emma Stewart, chief sustainability officer at Netflix<\/strong>. This rigorous evaluation aims to establish a reliable list of clean energy equipment for widespread use in the industry.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-financial-support-for-cleaner-productions\">Financial Support for Cleaner Productions<\/h3>\n\n\n\n<p>Netflix and Disney provide funding to cover clean energy technology costs beyond standard production budgets. Netflix offers a fuel reduction allowance within its sustainability investments, while Disney funds some of these expenses through research and development. Productions like <em>Stranger Things<\/em>, <em>Bridgerton<\/em>, and <em>Virgin River<\/em> are already utilizing a mix of solar, battery, and hydrogen power units, actively exploring the potential of sustainable sets.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-city-support-for-clean-filming-environments\">City Support for Clean Filming Environments<\/h3>\n\n\n\n<p>Vancouver and London are implementing measures to discourage diesel generator use on sets. Vancouver has established hydropower kiosks for sets and plans a city-wide network of clean energy stations, while London invests in clean power infrastructure at common filming sites. <em>\u201cInvesting in the tech and being very explicit with vendors as to what our collective specifications look like is going to grow that supply faster,\u201d<\/em> noted Stewart.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-building-confidence-with-crew-training\">Building Confidence with Crew Training<\/h3>\n\n\n\n<p>To facilitate this transition, Disney and Netflix are holding educational sessions on clean energy technology, emphasizing workforce development. <em>\u201cFolks want to know that the equipment works,\u201d<\/em> said <strong>Zena Harris, president of Green Spark Group<\/strong>, who consults on sustainable production practices. Training now extends to all crew members who rely on on-site power, including catering teams.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-leadership-in-sustainable-production\">Leadership in Sustainable Production<\/h3>\n\n\n\n<p>Advocating for clean technology on set requires leadership support. <strong>Earth Angel\u2019s Emellie O\u2019Brien notes<\/strong>, <em>\u201cHaving someone in a creative role advocating for these technologies, such as the director, executive producer or top talent, is important&#8230;Someone at the top needs to take the risk.\u201d<\/em> Netflix and Disney are hiring senior executives with clean technology expertise to advise on sustainable production practices, helping to embed these innovations in Hollywood\u2019s future.<\/p>","protected":false},"excerpt":{"rendered":"<p>Key Impact Points: Clean Energy Transformation on Set Disney and Netflix are spearheading the Clean Mobile Power Initiative, a co-funded accelerator program testing innovative energy solutions to phase out diesel generators on production sets. The initiative is piloting seven battery energy storage systems, two hydrogen-powered generators, and a hybrid power system, all designed to power [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":4624,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[33],"tags":[255,814,813,61,66,60,67],"class_list":["post-4615","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-corporate-sustainability","tag-clean-energy","tag-disney","tag-netflix","tag-sdg-news","tag-sdgs","tag-sustainable-development-goals","tag-un-sdgs"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.3 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>How Netflix and Disney Are Using Clean Energy on Production Sets - 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